Liftoff Houston 2018 Winners

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Innovation Category
Social Bevy

Alphonso Roundtree is an accomplished former NFL Player and graduate from Tulane University’s Freeman Business School with a degree in Marketing. Alphonso’s experience as a pro-football player afforded him the opportunity to live, work and travel abroad in countries such as Canada, Scotland, the Netherlands and more. His amazing experience as a pro-football player and entrepreneurship while playing led to the creation of ThatsWzup.com, the predecessor to Social Bevy as an online event promotion website focused on the central and southern Florida regions in 2007. In 2009, he evolved ThatsWzup.com to develop the innovative and first-to-market concept, Social Bevy.

Now established in Houston, Texas, Alphonso continues to leverage his resources and network in the sports industry plus his expertise in lifestyle marketing & event production working to grow Social Bevy’s global reach in the event marketing space by utilizing mobile and online technologies and establish Social Bevy as a household name.
Originally from Bradenton, Fla and proud father of Aniyah and Alphonso the 3rd, Mr. Roundtree is driven to succeed for his family. Self-motivation, ambition and determination guides his work-ethic for Social Bevy. His sheer enthusiasm and passion for his business is what will drive Social Bevy’s success.


Product Category
Olympus Watches

Christopher Wan was born in Houston, Texas and graduated from Texas A&M University with a degree in petroleum engineering in 2014. He began a career in business intelligence consulting for Enertia Software but also felt the itch to create something of his own. In 2015, he co-founded MODASI, a startup that is now selling its own line of men’s watches. In 2017, he played a marketing role for a software development startup. Today, Christopher is now focusing on his job and MODASI.

At a young age, Jenna already developed a deep interest in entrepreneurship and design. When she was in 5th grade, she began teaching herself HTML so she could edit basic coding for her Neopets store. That "business" quickly took off as more and more people online asked her for coding help. She exchanged her services for Neopoints, turning her into a Neopets millionaire. She first discovered e-commerce in high school, where she would flip outlet store items on eBay for a pretty hefty profit, a business that could have taken off if it didn't affect her grades so much (foiled by parents!). Jenna loved the idea of paving her own path and not once considered taking the conventional way. She pursued a degree in the creative field and it has since taken her on a wild ride of adventures. For 5 years, she left Houston to travel the world and study fashion. There, she met some of the most prominent figures in the fashion industry and somehow ended up in a few magazines herself. Before she returned from Italy, she landed a partnership deal with Alibaba, which gave her the nudge to really pursue her own e-commerce brand.


Service Category
The Block of Greater Houston

Lauren Wiggins is the owner of The Block of Greater Houston. The Block is a special needs adult day program designed by the experiences of her former clients. She is a certified autism specialist working in the verbal behavior and applied behavior analysis fields for the past 10 years. Currently she has a small consulting business where she contracts therapy and training services to 3 private schools here in the Houston area and the Woodlands. Lauren has a master’s degree from the University of Houston -Clear Lake campus in Early Childhood Education with a focus in Children with Disabilities and has become a certified autism
specialist from IBCCES. Five years ago, Lauren opened Behavioral Learning Agency, a small business consulting with preschools and elementary schools to advocate for her client’s acceptance into mainstream schools.


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